Making information easier to navigate
A guide for parents and carers of children with additional needs and/or disabilities,
Client: Surrey County Council
Surrey County Council works alongside education, health and community partners to support children and young people with additional needs and disabilities, and their families. The Surrey Additional Needs and Disabilities Partnership brings these services together, helping families access the information, advice and support they need.
With a considerable amount of information to communicate, the challenge was to create a publication that felt approachable rather than overwhelming. Parents and carers needed to be able to find relevant information quickly, so clear navigation, considered typography and a consistent layout were essential. We also wanted to ensure the guide felt supportive and inclusive, using a visual approach that reflected the families it was designed to help.
We were asked to design a guide for parents and carers of children with additional needs and/or disabilities. The publication needed to bring together a wide range of information in a clear, accessible and engaging format, helping families understand the support available and where to find further guidance. It was important that the design felt welcoming and reassuring, while remaining professional and consistent with the partnership’s identity.
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We created a bright, welcoming publication that balances important information with a friendly and accessible design. A considered use of colour, typography, imagery and clear page layouts helps break down the content into manageable sections, making the guide easier to navigate and understand. The result is a practical, engaging resource that brings together essential information in a format designed to support parents and carers when they need it most.
Alison Sheard, Head of Brand an Design, Surrey County Council
“Richard always takes the time to find out what the focus of our campaigns is and how he can bring them to life. This project was not as simple as the final design makes it look. As always Richard delivered a creative solution, despite the constraints. Fab work Richard!”
